In life, we are constantly faced with various crises, personal, business, social, political, refugee, health, existential, etc. Behind all of them lurks one that is perhaps the biggest in the history of mankind: environmental. However, despite its seriousness, we run out of energy to deal with the new crises that keep appearing, while we persistently try to maintain the existing situation… forgetting, at the same time, that a crisis can represent an extraordinary period in which ideas that otherwise seem impossible, become possible. The key question is: what ideas?